Why We Ride is a story about who we are. Individuals with a desire to dream, discover and explore. From a kid’s dream come true, to a retiree’s return to freedom. From a family riding together on the sand dunes, to hundreds of choppers carving through the canyons – the bond is the same. It’s about the passion of the riders and the soul of their machines.
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All the gear all the time
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How it feels splitting lanes
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I walk around like I’m ok!
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Clearing the head
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When a Harley owner sees a dyno
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When you want to ride but…
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Riding your bike & loving life
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When a baby joins the motorcycle family
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Working on motorcycles teaches patience
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When she sees your Akrapovic for the first...
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How it feels filtering through traffic on a...
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When your bike is at the garage
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Follow your heart
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How to kidnap a biker
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Irish speed sign
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Crazy girlfriend sold your dirtbike
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Look where you’re going!
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When you got a bike & a job
